A relevant keyword set
Focus on services and markets that fit the business.
Rank Tracking
Watch the searches that matter to your work.
Follow a defined set of searches without letting one position become the whole story.
You’ll know what’s included and what it costs before we start.FOLLOW THE INQUIRY
The story behind the inquiry.
Connect the available information to the people who can act on it.
- 01
Where it began
- 02
What happened next
- 03
Who follows up
WHAT THIS HELPS WITH
Make progress where it matters.
Consistent checks
Keep location and measurement settings clear.
Context for changes
Read position changes alongside page updates and available search data.
HOW WE APPROACH IT
A shared starting point.
A practical way forward.
We agree what will be delivered, what your team needs to provide, and how the work will be reviewed.
- 01
Select search terms
Agree service, location, and customer-intent priorities.
- 02
Set the baseline
Document the measurement scope and starting positions.
- 03
Interpret the movement
Review trends and identify questions worth investigating.
BEFORE WE BEGIN
No guessing
what is included.
The proposal turns the conversation into an agreed scope. Your business, existing setup, and priorities shape the deliverables.
Talk through the workPROJECT SCOPE / RANK TRACKING
The work
Which rank tracking deliverables we will prepare, review, and complete.
The inputs
The content, access, information, and approvals needed from your team.
The review
What we will check, how feedback works, and when decisions are needed.
After the work
Final deliverables and fees are agreed in your proposal.Who manages the accounts, maintains the work, and handles future requests.
A FEW GOOD QUESTIONS
Straight answers. A clearer next step.
There is plenty to think about. The first conversation should make it easier.
Will my own search show the same result?
Not necessarily. Search context and measurement settings can differ.
Should we track every possible keyword?
A focused set is usually easier to interpret and connect to business priorities.
Does a higher rank mean more sales?
It can create opportunities, but inquiries and sales depend on much more than position.
LET’S TALK
Let’s put rank tracking into a clear plan.
Need a new website, help reaching customers, or a simpler way to run things? Tell us what’s on your mind.
Let’s talk about it